Marketing

The Money Smart Month 2011 campaign was very successful with the addition of some great marketing avenues.  A brochure  heightened awareness for the campaign early in 2011.  An online marketing campaign including e-mail marketing, facebook and twitter accounts were also added to the marketing strategy. 

For the 2012 campaign we are adding a YouTube Channel as well.  Our complete calendar of events will be printed and inserted in the Kansas City Star a couple of weeks before the campaign in April 2012. 

What can you do to promote Money Smart Month 2012?

1.  Distribute  extra brochures and/or calendars to promote your event and the campaign in general.   

2.  Like us on Facebook and follow us on Twitter and encourage friends to do the same.    When you like us on facebook or attend an event and fill out an evaluation form, you will be automatically entered to win 3 major prizes including  an ipad and kindles(drawing will be held in May 2012).   You’ll also receive some great financial tips when you become a twitter follower or facebook fan. 

3.  Send us email addresses of potential attendees to scousineau@centralbankkc.com.  We will add them to our email list, where we send one email per week highlighting some of the great events during Money Smart Month. 

4.  Please click on materials to find the customizable posters that will promote your individual events. 

Questions about marketing should be directed to Sarah Cousineau: 

scousineau@centralbankkc.com or call 816-483-1210